Oh my goodness, ladies, let me tell you about these Red Velvet Crush Cupcakes! They’re what happens when a classic red velvet cake gets a dreamy makeover with the most delectable surprise inside. These aren’t just any cupcakes – they’re a little taste of heaven with their moist, tender crumb, luscious cream cheese frosting, and (here’s the magic part) a secret chocolate ganache center that oozes out with that first divine bite.

I first made these for my daughter’s birthday celebration, and now they’ve become our family’s most requested dessert for every occasion! Trust me on this one – the “crush” in the name comes from how quickly you’ll fall head over heels for these beauties. Even my husband, who claims he’s “not a dessert person” (who ARE these people?!), has been caught sneaking one from the refrigerator at midnight!
Table of Contents
Why You’ll Love This Recipe
- Perfect balance of flavors – The subtle cocoa notes in the red velvet cake pair beautifully with the tangy cream cheese frosting and rich chocolate center.
- Show-stopping presentation – The vibrant red color with snow-white frosting makes these cupcakes instantly impressive, even before you discover the surprise inside!
- Make-ahead friendly – Each component can be prepared in advance, making these perfect for entertaining or special occasions.
- Customizable for any celebration – Change up the decorations to suit birthdays, Valentine’s Day, Christmas, or just because it’s Tuesday and you deserve something special!
Ingredients
All-purpose flour – The foundation of our cupcakes, providing structure while still keeping them tender.
Cocoa powder – Use natural unsweetened cocoa powder for that classic red velvet flavor. The light chocolate notes are what make red velvet so distinctive!
Baking soda – Our leavening agent that helps these cupcakes rise beautifully.
Salt – Don’t skip this! It enhances all the other flavors and balances the sweetness.
Butter – Always unsalted and at room temperature for the best texture. This creates that melt-in-your-mouth quality we’re after.
Sugar – Regular granulated sugar keeps the cake light and helps create that fine crumb.
Eggs – For structure and richness, also at room temperature for the best incorporation.
Vanilla extract – Pure, not imitation, for that warm aromatic flavor that makes everything better.
Buttermilk – The secret to moist, tender red velvet! It adds tanginess and activates the baking soda.
Red food coloring – Gel food coloring gives the most vibrant color with less liquid. You can adjust the amount depending on how bright you want your cupcakes.
Vinegar – Just a touch of white vinegar helps activate the baking soda and enhances the red color.
Chocolate chips – For our decadent ganache center. Semi-sweet works perfectly, but dark chocolate lovers can use that too!
Heavy cream – Combined with the chocolate for that molten center that makes these cupcakes extra special.
Cream cheese – Full-fat, please! This is the star of our frosting and needs to be completely room temperature.
Powdered sugar – For sweetening our frosting without any graininess.
The full ingredient list with measurements will be available in the recipe card below.
How to Make Red Velvet Crush Cupcakes
Prepare the Ganache Centers
- Place chocolate chips in a heat-safe bowl.
- Heat heavy cream in a small saucepan just until it begins to simmer at the edges.
- Pour hot cream over chocolate and let sit for 2 minutes untouched.
- Gently stir until completely smooth and glossy.
- Cover with plastic wrap pressed directly onto the surface and refrigerate for at least 1 hour until scoopable.
Make the Red Velvet Cupcakes
- Preheat your oven to 350°F and line a 12-cup muffin tin with paper liners.
- In a medium bowl, whisk together flour, cocoa powder, baking soda, and salt.
- In a large bowl, beat butter and sugar until light and fluffy, about 3 minutes.
- Add eggs one at a time, beating well after each addition, then mix in vanilla.
- In a small bowl, stir together buttermilk, red food coloring, and vinegar.
- Alternate adding dry ingredients and buttermilk mixture to the butter mixture, beginning and ending with dry ingredients.
- Fill each cupcake liner about halfway with batter.
- Remove ganache from refrigerator and scoop about 1 teaspoon into balls.
- Place one ganache ball in the center of each cupcake, then cover with remaining batter until about 2/3 full.
- Bake for 18-20 minutes until a toothpick inserted near (not in) the center comes out clean.
- Cool in the pan for 5 minutes, then transfer to a wire rack to cool completely.
Make the Cream Cheese Frosting
- In a large bowl, beat room temperature cream cheese and butter until smooth and fluffy, about 3 minutes.
- Gradually add powdered sugar, vanilla extract, and a pinch of salt, beating until light and fluffy.
- If the frosting is too soft, refrigerate for 15-20 minutes before piping.
Decorate the Cupcakes
- Once cupcakes are completely cool, transfer frosting to a piping bag fitted with your favorite tip.
- Pipe generous swirls of frosting onto each cupcake.
- Garnish with red velvet cake crumbs, chocolate shavings, or sprinkles if desired.
Pro Tips for Making the Recipe
- Room temperature ingredients are non-negotiable – Cold ingredients don’t incorporate properly and can lead to dense cupcakes and lumpy frosting.
- Don’t overmix the batter – Mix just until ingredients are combined to keep the cupcakes tender and light.
- The toothpick test trick – When testing for doneness, insert your toothpick at an angle near the edge to avoid the chocolate center, which will stay molten.
- Chill your ganache balls – If your ganache gets too soft while working, pop it back in the refrigerator for 10 minutes to firm up.
- Frost like a pro – Start piping from the outside edge and work your way in with steady pressure for that bakery-worthy swirl.
How to Serve
These Red Velvet Crush Cupcakes are showstoppers on their own, but there are so many wonderful ways to present them! For a special birthday celebration, arrange them on a tiered cake stand with some fresh berries scattered around for a pop of color.
If you’re serving these for Valentine’s Day, place each cupcake in a pretty paper holder and add a sprinkle of edible glitter or tiny heart-shaped sprinkles on top. For Christmas gatherings, a light dusting of powdered sugar gives them a festive “snowy” appearance!
These cupcakes pair beautifully with coffee, tea, or even a glass of champagne for celebrations. For the ultimate dessert experience, serve them slightly chilled with a side of fresh berries or a small scoop of vanilla ice cream.
Make Ahead and Storage
Refrigerator Storage
These cupcakes are best enjoyed within 2-3 days. Store unfrosted cupcakes in an airtight container at room temperature. Once frosted, they need to be refrigerated due to the cream cheese frosting. Bring them to room temperature for about 20 minutes before serving for the best flavor and texture.
Freezer Friendly?
Yes! Unfrosted cupcakes freeze beautifully for up to 3 months. Wrap each cupcake individually in plastic wrap, then place in a freezer bag. Thaw at room temperature before frosting. The ganache center may not be quite as molten after freezing, but will still be deliciously fudgy.
You can also freeze the frosting separately in an airtight container for up to 1 month. Thaw overnight in the refrigerator, then bring to room temperature and re-whip before using.
Make-Ahead Strategy
For stress-free entertaining, prepare the ganache up to 3 days ahead and keep refrigerated. The cupcakes can be baked 1 day in advance and stored in an airtight container. Make the frosting the day of serving for the freshest taste and appearance.
FAQs
Why did my cupcakes turn out brown instead of vibrant red?
The secret to vibrant red cupcakes lies in both the type and amount of food coloring you use. Gel food coloring is much more concentrated than liquid, so you’ll get a brighter color with less product. If your cupcakes turned out brown, you might need to use more food coloring next time. Also, make sure you’re using natural unsweetened cocoa powder, not Dutch-processed, which is darker and can mute the red color. Another trick from my grandmother: add 1 teaspoon of white vinegar to the batter, which helps preserve the red color by reacting with the cocoa powder. And remember, the color will deepen during baking, so your batter should be quite bright before it goes into the oven!
Can I make these without the chocolate center if I want a simpler version?
Absolutely! These cupcakes are delicious even without the chocolate ganache center. Simply follow the recipe as written, omitting the steps for making and inserting the ganache. The cupcakes will still have that wonderful red velvet flavor and perfect texture. If you still want a bit of chocolate goodness, try folding 1/2 cup mini chocolate chips into the batter before baking. Another option is to core the baked and cooled cupcakes and fill them with a dollop of ready-made chocolate frosting for a quick shortcut. Or embrace the classic red velvet profile and let the cream cheese frosting be the star – sometimes simpler really is better, especially when you’re short on time!
My cream cheese frosting is too soft to pipe. How can I fix it?
Soft cream cheese frosting is a common challenge, but there are several ways to save it! First, pop the bowl in the refrigerator for 20-30 minutes, then give it another brief whip – often this simple step is all you need. If it’s still too soft, gradually beat in more powdered sugar, 1/4 cup at a time, until it reaches piping consistency. Another professional baker’s trick: add 1-2 tablespoons of cornstarch along with the powdered sugar, which helps stabilize the frosting, especially in warmer weather. Make sure you’re using full-fat block cream cheese, not the spreadable kind in tubs, which contains more water. And a final tip: chill your piping bag in the freezer for 5 minutes before filling it with frosting – this helps maintain the frosting’s structure as you work!
Can I make these into mini cupcakes for a party?
These adorable little treats translate beautifully to mini form! Use a mini muffin tin lined with small cupcake liners and fill each about 1/2 full. Make smaller ganache centers using a 1/4 teaspoon measuring spoon. Baking time will need to be reduced – start checking them around 8-10 minutes. This recipe should yield about 36-40 mini cupcakes. They’re perfect for parties because guests can enjoy a little taste without committing to a full-sized cupcake (though I find people usually come back for seconds anyway!). For an elegant presentation, top each mini with just a small rosette of frosting and a single decoration like a tiny candy heart or gold sprinkle. One tip from my catering days: mini cupcakes tend to dry out faster than regular ones, so if making ahead, be extra careful to store them in an airtight container!

Red Velvet Crush Cupcakes
Equipment
- 12-cup muffin tin
- Mixing bowls
- Electric mixer
- Piping bag and tip
- Wire Rack
- Saucepan
Ingredients
Ganache Center
- 1/2 cup semi-sweet chocolate chips
- 1/4 cup heavy cream
Red Velvet Cupcakes
- 1 1/4 cups all-purpose flour
- 1 tbsp cocoa powder natural unsweetened
- 1/2 tsp baking soda
- 1/4 tsp salt
- 1/2 cup unsalted butter room temperature
- 3/4 cup granulated sugar
- 2 eggs room temperature
- 1 tsp vanilla extract
- 1/2 cup buttermilk room temperature
- 1 tbsp red food coloring gel preferred
- 1 tsp white vinegar
Cream Cheese Frosting
- 8 oz cream cheese full fat, room temperature
- 1/2 cup unsalted butter room temperature
- 2 cups powdered sugar
- 1 tsp vanilla extract
- pinch of salt
Instructions
- To make the ganache, heat cream just to a simmer and pour over chocolate chips. Let sit 2 minutes, then stir until smooth. Chill at least 1 hour until scoopable.
- Preheat oven to 350°F (175°C) and line a 12-cup muffin tin with paper liners.
- Whisk together flour, cocoa powder, baking soda, and salt in a bowl.
- In a large bowl, beat butter and sugar until fluffy. Add eggs one at a time, then vanilla.
- Stir food coloring and vinegar into buttermilk. Alternate adding dry ingredients and buttermilk mixture to wet ingredients.
- Fill each liner halfway. Scoop 1 tsp of ganache and place in center of batter. Cover with more batter to fill 2/3 full.
- Bake for 18–20 minutes, testing near edge for doneness. Cool in pan 5 minutes, then transfer to rack.
- For the frosting, beat cream cheese and butter until smooth. Add powdered sugar, vanilla, and salt; beat until fluffy. Chill if needed before piping.
- Frost cooled cupcakes and decorate with sprinkles, cake crumbs, or chocolate curls if desired.